From Browsing to Belonging | Intraa Design Studio

In a market filled with furniture and furnishing outlets, one showroom takes a more considered approach to the art of display. In a neighbourhood dominated by wholesale furniture and furnishing markets, a new showroom in Pimpri-Chinchwad introduces a more immersive way to shop for the home. Designed by Intraa Design Studio, the 2,500-square-foot space brings together curtains, carpets, wallpapers, bedding and décor in settings that help visitors see how individual pieces work together.The design makes its first impression from the street. A transparent façade framed by terracotta-orange curves offers glimpses of the interiors, while a striking spiral staircase draws the […]