Conveying a brand story through an immersive experience

  Ivy Fashion Boutique (inset) Designer Navien Niesaar Instant glamour meets time-honoured sophistication to converge dauntlessly into a charming atmosphere at the Ivy Fashion boutique by Navien Niesaar .Design… Crafting a succinct narrative for a Kids’ Fashion retailer in central Mumbai, the compact 40 sq. m. boutique embodies the mark of a true retail store - offering a bespoke customer experience while drawing attention to the product.  . . . Physically demarcated into three zones, the store boasts an indoor-outdoor theme. With the former mezzanine removed to make way for a grand volume, the designer transforms the shell’s blank canvas […]