New Products and Specialised Services in the Building Industry.

Innovation is key to growth. The architect and designer community thrive on reinventing their creative juices, and novel products become fundamental catalysts. Running parallel is the lesser addressed field of specialised service providers, who generally work behind the scenes.

This round table proposes to address the viewpoints of the architect and design community; explore the realm of a service provider as a brand entity; and the standpoint of the brand builder/ advertising community, who is instrumental in bridging this connect.

Admission by invitation only. Limited seats.